Managing Product, sometimes you get caught up in the people and process. It was fun for me to jump back in for this line to get my own product out there. One of the pieces became the top selling Snapback for the entire line. Check out the DIBTS section for other concepts that never made but were just as fun to conceptualize. Whats interesting is how many concepts and photos (beyond what is even shown here) are done to get to the final product.

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